
VERY FIRST READING PROGRAM
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OVER 200,000 BOOKS SOLD!
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Teaches your child to read right from the beginning--no need to even know the alphabet first!
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SIMPLE open-and-go program!
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Get your child reading REAL books, right away!
Why Our Reading Program Works
Engaging Stories and Teaching.
Connect with our adorable characters and stories with fun surprises!
Dash the pony is hidden in every book. Children LOVE reading to find him!
Sweet stickers for kids to track their progress in each book.
Real conflict, resolution and plot in each story.
Characters model positive behaviors.
Research-Based and Expert Approved.
Our phonics-based program is backed by solid, long-term research. We combine the best parts of phonics lessons and the best parts of learning to read through engaging stories.
We break it down into bite-sized pieces EASY for parents, teachers and kids.
See experts' endorsements HERE.
Charming Illustrations And Activities.
Full color, wholesome and classic illustrations that resonate with parent and child.
Illustrations don't create the bad habit of "looking and guessing" instead of reading.
Diversity is featured throughout the books.
Fun details throughout -- Dash the pony is hidden in each book!

Connect. Learn. Grow.
Learn and Grow Together
From learning to read and write to developing emotional resilience, Dash into Learning is there.
Our goal is to empower children with the most important skills in a way that will help them LOVE learning and growing their entire lives.
Learn MoreOur Happy Mamas
Dash into Happy
Social Emotional Learning the Gentle Way
Emphasis on family connections
Each story is crafted to emphasize the thoughts and emotions of the characters so that the child can learn to connect with his or her own emotions by proxy. Then the child learns compassion for self and others when they are struggling. And the child learns to reach out for support and to give support to others who are in distress.
Learn about emotions through reimagined fairy tales
Our books help children to connect with their emotions in safe, accessible ways through familiar stories.
Each story is crafted to emphasize the thoughts and emotions of the characters so that the child can learn to connect with his or her own emotions by proxy.
Built-in lesson pages for easy discussion
A lesson plans include goals, vocabulary, and thought questions.The story itself brings up feelings, questions, and introspection for the child. Additionally, the text in each story is color-coded to the stated goals, which makes simple the answering of the discussion questions.